Aurastac is a start-up with a focus on music software development. When Aurastac first came to us, they needed help with developing a plan for their branding and overall image. They had ambitious plans for the software that they had in the works, but they lacked on the creative side and how they would create a brand that would stick and grow over time, as well as be approachable by the niche and target audience they wanted to reach.
Nightstorm Digital worked closely with Aurastac to establish a clear brand identity and a path that Aurastac should follow once their platform is live. We developed tailored strategies, designed custom logos and graphics to create a strong identity that Aurastac would use later down the road to grow their business. In addition to this, we also carried out extensive market research and constructed strategic plans for a marketing campaign that would work best for them. To best describe what we did for Aurastac, let’s read what their co-founder said about Nightstorm Digital;
Without Nightstorm Digital and their experience in the music industry, we would be completely lost as to where to begin our marketing efforts after our platform has been launched. Even though we are still in the developmental stages, having a strategic plan designed by those who live and breath the industry has definitely boosted our confidence and we are more sure than ever that we can pull off a successful launch.Aurastac